Corona Beer is Great For Events, Coronavirus...Not So Much

Oh coronavirus…you sly little fox. You swooped in grabbing Spring and entire industries. Who are you?!

While the world braces for additional cases of the coronavirus and the impact, I can’t help but think about the hospitality, event and service industries. I’m watching friends and collaborators scramble to brainstorm and pivot their way into different opportunities because we know what’s coming. It’s already started…event cancellations. The impact of this during the best time for events (spring and summer) can’t be understated.

I’m not in panic mode at the moment and I still know that this will all work out somehow some way. Until we’re able to make sense of this, please keep yourselves safe. No amount of money beats good health. If you must go out, wash your hands and all that jazz.